Since the 90s, as a very high-end product, wine came into view of some Chinese consumers. As China is being more integrated into the world,especially after Beijing Olympic 2008, wine has been meet with great favor in China.
The First Competition
In 2013, the first CBTC was held in Shanghai, which was totally unexpected that many wine lovers attended with great passion.The CBTC is becoming an annual event in China wine industry that year.
Development
By 2018, the competition has been successfully held for six times. It has been recognized by relevant industries and has become an important part of the industry. In 2019, the seventh event will be ushered in. We look forward to the cooperation of all elites.
2013The 1st
Number of City branches 8
Number of business partner 21
Attendees 29
Coverage 3000
2014The 2nd
Number of City branches 29
partners 45Number of business partner 45
Attendees 3000
Coverage 15000
2015The 3rd
Number of City branches 45
partners 83Number of business partner 83
Attendees 5000
Coverage 50000
2016The 4th
Number of City branches 52
partners 120Number of business partner 120
Attendees 8000
Coverage 120000
2017The 5th
Number of City branches 52
partners 135Number of business partner 135
Attendees 10000
Coverage 180000
2018The 6th
Number of City branches 55
partners 150Number of business partner 150
Attendees 11000
Coverage 200000
2019
The7th estimated
Number of City branches 60 Plus
Number of business partner 180 Plus
Attendees 12000 Plus
Coverage 210000 Plus
City Divisions
Beijing ,
Shanghai ,
Tianjin ,
Jiangyi ,
Xuzhou ,
Lianyungang ,
Zhengzhou ,
Suzhou ,
Nanjing ,
Guiyang ,
Wuhan ,
Xi‘an ,
Taiyuan ,
Zhou Shan ,
Taizhou ,
Ningbo ,
Hangzhou ,
Zhenjiang ,
Yinchuan ,
Changsha ,
Wuxi ,
Xiamen ,
Fuzhou ,
Quanzhou ,
Dalian ,
Qingdao ,
Ha’erbin ,
Huzhou ,
Wenzhou ,
Hefei ,
Chongqing ,
Chengdu ,
Shenyang ,
Shijiazhuang ,
Lanzhou ,
Kunming ,
Jinan ,
Xuzhou ,
Huai Lai ,
Hefei ,
Nanchang ,
Guangzhou ,
Shenzhen ,
Dongguan ,
Zhuhai ,
Taizhou ,
Taiwan ,
Hong Kong ,
Macao ,
Japan ,
Burgundy ,
Adelaide ,
Melbourne ,
Portugal ,......
Players
√ Over 10,000 players will participate √ The ratio of industry insider and wine lovers will be 4:6 √ Young age players which under 40 year old will be over 70% √ Characteristics:Stylish, Higher Consumer Power, Open mind
Media & Press
√ 18 Wine specific media √ 15 Magazine √ 6 Weeklies √ 2 Newspapers √ 7 Mass Online Media
Commercial Cooperation
√ Seeking all kinds of business cooperation, including wine industry, non-industry businesses, institutions, etc.
• One Tile Sponsorship
• Several other sponsors
Event Sections
All kinds of campaigning
Warming-up activities (From May to August)
All division qualifiers
Qualifiers for all the city divisions(From August to October)
Final week food and wine festival
The Fine Wine & Food Festival (October 19th to 20th )
Global finals
The Global Final Game (October 19th to 20th )
Fine Wine and Food Festival
Estimated over 10,000 players will participate in 2018.
The food and wine Festival will be held from October 20 th to 21 st with
more than 1,500 visitors.
Business Cooperation
Work with wine Association,wine Education Institution, winetrader,
vineries and other wine institutions or platforms, other non-wine merchants, etc.
There are many exhibitors at the fine wine and food festival,seeking commercial cooperation.